The honest version of organising software is that it helps people who aren’t naturally organised. A name acknowledging the mess is warmer than one pretending everyone is already tidy. Inorderly does both at once. Read one way it’s “in orderly”, meaning arranged and tidy. Read the other it’s the negation, disorderly’s cousin. The tension between them is what makes it memorable and gives a brand something to play with in its own copy.