Pronunciation is important for a business domain name because it can impact how easily people can remember and find your website. A domain name that is difficult to pronounce or spell can be a barrier for potential customers who are trying to find your business online.

If your domain name is not easy to pronounce, people may struggle to remember it, and this can lead to lost traffic and potential business. On the other hand, a domain name that is easy to pronounce and spell can be more memorable, and people are more likely to share it with others.

Furthermore, if your business is focused on international markets, pronunciation can play an even more critical role. In some languages, certain sounds and combinations of sounds may not exist, making it challenging for non-native speakers to pronounce a complex domain name. This can result in lost business opportunities or miscommunication with potential customers.

A domain name that is easy to pronounce and spell can help your business build a stronger online presence and make it easier for people to find and remember your website.